Case Study
Card games fund bigger here
Across 18 featured campaigns and nine publishers, card games have raised $14.6M on Gamefound — proving the format keeps converting, campaign after campaign.
It’s easy to raise millions when it’s a bunch of plastic miniatures. But what about your card game?
The card-game skeptic
Card games don’t need miniatures to become crowdfunding success stories
“It’s easy to raise millions when it’s a bunch of plastic miniatures.” It’s a common belief in tabletop crowdfunding — but the numbers tell a different story.
Across Gamefound, card games consistently attract dedicated hobby gamers, generate strong repeat business, and outperform previous crowdfunding results. Whether it’s a living card game, a deckbuilder, a unique-deck system, or a compact adventure packed into a box of cards, creators keep proving that engaging gameplay is what drives long-term success.
Card games don’t need hundreds of miniatures to scale. They simply need the right audience.
A proven category on Gamefound
Gamefound has become home to some of the industry’s most successful card game campaigns. From first-time launches to established franchises, creators keep growing their communities through expansions, repeat campaigns, and pledge manager sales.
The track record
$14.6M
raised across campaigns
USD equivalent
18
campaigns
across nine publishers
12,370
backers, up 71%
20 Strong’s latest launch
7.9×
Earthborne vs. its Kickstarter
total after pledge manager
Earthborne Rangers: growing beyond Kickstarter

Earthborne Rangers shows what happens when an already-successful card game keeps growing on Gamefound.
Beyond Kickstarter
Earthborne Rangers
$454,605
$988,722
$3.59M
First Printing (KS)
Second Printing (GF)
Total after pledge manager
Its Gamefound campaign more than doubled the original Kickstarter — then the pledge manager grew the total by another 263%.
While the crowdfunding campaign more than doubled the original Kickstarter, the biggest surprise came afterward: Gamefound’s pledge manager grew the total by another 263%, ultimately delivering nearly 8× the funding of the original launch.
Every publisher that switched, grew
Invincible: The Card Game

Moving to Gamefound delivered +66% funding, +18% more backers, and a +41% higher average pledge.
Same IP · Platform switch
Invincible: doubled down on Gamefound
Invincible · Kickstarter
$113,045 · 1,405 backers
Invincible · Gamefound
$187,756 · 1,658 backers
▲ +66% funding vs Kickstarter
A higher average pledge and more backers — the same audience simply gave more once the campaign moved to Gamefound.
Mindbug: Battlefruit Galaxy

After two successful Kickstarter campaigns, Mindbug launched its latest expansion on Gamefound — and reached the highest funding of the entire series at €435,423.
Building a growing franchise: 20 Strong

Chip Theory Games shows how repeat launches can continuously expand an audience.
Repeat launches
20 Strong: 2.7× growth across the series
$452K
$1.079M
$1.240M
20 Strong · 7,243 backers
Tanglewoods · 9,049
Latest · 12,370
$2.77M raised across three campaigns, with a 71% increase in backers from the first launch to the latest.
KeyForge keeps expanding

Case study · Unique-deck system
KeyForge · Ghost Galaxy
$2,617,050
Ghost Galaxy has now released five KeyForge sets through Gamefound. Players return for new decks, booster displays, expansions, and collectible releases — letting publishers build long-term momentum.
Deckbuilders continue to grow
Ascension

Legends raised $346,178 and the 15th Anniversary campaign reached $596,592 — 72% campaign-over-campaign growth.
Aeon’s End

Beyond the Breach raised $438,874 and The Descent raised $488,785. Together, the two campaigns generated nearly $928K.
Miniature publishers are winning with card games too
Heroes of Might & Magic: The Card Game

€1,440,033 raised.
Nexus: Warnarok & Last Dawn

€724,384 raised.
Rise of Myths: Cthulhu

€488,111 raised. These campaigns show that compelling gameplay matters more than box size.
Why card games perform so well on Gamefound
Publishers consistently outperform previous launches.
Expansions naturally increase campaign value.
Returning audiences compound over time.
Dedicated hobby gamers keep spending more with every release.
The future of card game crowdfunding
Your next launch should be on Gamefound.
Whether you’re launching your first deckbuilder or expanding an established franchise, the data is clear. Creators launch here. Creators return here. Creators grow here. It’s in the cards.